Today we're joined by author Amie Louellen, author of Brodie's Bride. [See the bottom of this post for giveaway details....]
Amie loves nothing more than a good book. Except for her family…and maybe homemade tacos…and shoes. But reading and writing are definitely high on the list. When she's not creating quirky characters and happy endings she enjoys going to little league baseball games and boy scout meetings. Born and bred in Mississippi, Amie is a transplanted Southern Belle who now lives in Oklahoma with her deputy husband, their genius son, a spoiled cat, and one very hyper beagle.
Take it away, Amie....
What is it they say? There’s no such thing as bad publicity. Which is to suggest that as long as your name is out there, it’s good. Even if it’s not.
That may work for celebrities, but I can’t say the same thing for authors. Mainly because it’s our books that are in the spotlight and not necessarily us as people. No one cares if I take my little boy to school without combing my hair first, but everyone knows when I’ve had a bad review at Amazon.com. Not that there is one. There’s not, right…?
Writers need good press and as much as they can get. Especially in this digital world, where the publishing industry isn’t entirely centered around the big New York houses, and small presses and Indie publishers are helping make a name for a whole lot of new authors.
I’m in this bunch. After years of trying to fit into the “New York mold” of what a romance should be. I submitted my work to the Wild Rose Press. And I was accepted!!! Whoot-woot!
I believe TWRP to be one of the best to work for. They have been nothing but good to me, but I have no delusions about their size. They came right out front and told me that I’d have to do a lot of promo myself. That’s the nature of small houses. I don’t mind. I like all that I’m doing to get my name to further my career—blogs, guests blogs, book reviews, book tours—mine and those for other authors. I feel like I truly have a hand in my success.
But let’s face it, I don’t have a house like Harlequin behind me. An instantly recognizable name, that implies, “Hey, we published this. You liked the last one, you’re going to like this one too.” So I am constantly trying to think of ways to get my book ‘out there’.
I cannot tell you how excited I was when I got my cover. The most beautiful cover in the whole world, and it was on my book. All that luxurious red satin was PERFECT for my story. And I wanted EVERYONE to see it. And they did. I’m pretty certain. Why? Because I pasted it on every flat surface I could find. On my fan page on FaceBook. On my personal page of FaceBook. On my website. On my blog site. On anyone else’s blog site that I could blackmail, er… persuade to let me visit, etc, etc. I flooded the internet.
Sounds like a good plan, right? Except I got my cover in February. And Brodie’s Bride wasn’t available until June—the last of June. Do the math—that’s five months of heavy hitting promo.
And of course I can’t just post my cover and run. So I added the official blurb and the official excerpt. And my book wasn’t even out yet.
Unfortunately, by the time Brodie’s Bride actually hit the cyber-shelves, I think everyone in the free world had already seen the cover. They had read the blurb, they had read the excerpt. I had become white noise. But it seemed like a good idea at the time. Not so much, I’m thinking now. I got everyone excited about my book—and I think I did a great job with that part of it. It’s just they had no where to take their excitement for MONTHS. And by the time readers could actually get my book, their excitement had fizzled.
But never fear I have new book under contract. We’re still in edits. But when I get the cover and the release date for this story, I’m going to do things a little differently. I’m going to proceed a little slower, maximize the excitement I generate through all my fabulous promos, and use it to my advantage. In the long run, I think it will be better for sales and also keep my readers from being frustrated.
This second time around, I don’t want my readers asking, “Where’s the book?”
Thank you, Amie! Readers, Amie is giving away an ebook edition of Brodie's Bride. By commenting to either today or tomorrow's post before midnight EST tomorrow (August 28), you'll be entered to win. Check back the following day for the winner announcement to see if you have won.